DrMichael Valos

Dr Michael Valos is a Senior Lecturer in the Department of Marketing in Deakin Business School. Michael has a background in business with positions in the market research industry and the telecommunications industry prior to joining academia.

His B2B research paper, 'E-marketing orientation and social media implementation in B2B marketing (Habibi, F., Hamilton C.A., Valos, M.J., Callaghan, M.)', was awarded "Paper of the Year" by the European Business Review (EBR). Michael is also a co-author of a marketing communications textbook, 'Integrated Marketing Communications (Barker, N., Valos, M.J., Shimp, T.A., 2015)'. He regularly contributes to Bimonthly Marketing Magazine on topical marketing issues. Michael is the Chair of Marketing Magazine Industry Advisory Board. He is also a Convener of 20 CMO roundtables per year in corporate CBD boardrooms such as Telstra, BP and Ansell.