MsMichelle Jeavons

Experienced Communications and Marketing Manager | Creative Strategic Thinker | Empathic Leader | Brand Specialist | Passionate Project Manager | Designer

Experienced Communcations Manager
Creative problem solving is at the heart of my approach to delivering data-driven successful marketing and communications strategies. I offer 20+ years experience creating and delivering multi-channel strategies, brand and digital transformations, engaging content creation, key stakeholder management and engagement. This includes working across education, government, B2B, B2C, financial, and not-for-profit sectors. 

Creative Strategic Thinker 

I love delving deep into complex problems and collaboratively developing solutions together. I believe the solution to any problem is solved by first developing a deep understanding of the issues through gathering insights from research, data analysis, utilising human centred design thinking and empathy. As an example, more recently, I have worked with Sandringham College, successfully shifting public brand perception to be a school of choice. 

Empathic Leader and Manager
I understand what makes a great culture and believe leadership starts with empathy. In my role at TANK I held the leadership roles of Creative Director, General Manager, Studio Manager and Project/Team Lead working on projects across B2B, branding, advertising, publishing, print, digital and social. I learnt the value of empowering my team, creating a collaborative environment and inspiring people to grow, explore and create in a safe and respectful space.

Brand Specialist
I've experienced working on large brand strategy projects such as the rebrand of Centrelink and launching Bank Australia, through to working with small team start-ups. I love bringing brand strategy to life and seeing the positive impact this makes on an organisation’s performance, staff, culture, customers, and ability to realise their goals.

Engaging Content Creator 
Understanding audience engagement combined with the insatiable desire to hunt out untold stories and deliver content in more effective and accessible ways is the key to meaningful content. I’ve had the privilege to successfully work with talented writers, designers, photographers, videographers and illustrators to bring impactful and engaging stories to life. 

Passionate Project Manager
Developing and executing a well planned and process driven project is my happy place. Detailed project planning reduces stress in teams, plans for unknowns, and delivers on time and on budget. I’ve undertaken PMP and Digital Project Management training. I love utilising online collaborative tools such as Trello, Monday, Mailchimp, Google docs/sheets, Teams and Slack, to empower team communication.