MsRajapaksha Mohotti Kankanamalage Samudrika Rasanjalee

I am a PhD candidate at the Faculty of Business and Law, Deakin University, Australia, and concurrently serves as a Lecturer (Probationary) at the University of Sri Jayewardenepura.I hold a Master of Business Administration from the Postgraduate Institute of Management, Sri Lanka, and a Bachelor of Science in Marketing Management from the University of Sri Jayewardenepura. Prior to my doctoral studies, I have gained academic teaching experience and has published work in areas related to marketing management.