DrAdnan Yusuf
Lecturer in Marketing, Education-focused
Faculty of Business and Law/Deakin Business School
Orcid identifier0000-0002-3347-3264 (opens in a new tab)
- Lecturer in Marketing, Education-focusedFaculty of Business and Law/Deakin Business School
- +61 3 924 68446 (Work)
- Melbourne Burwood Campus, 221 Burwood Highway, Burwood, Victoria 3125
TEACHING EXPERTISE
Strategic Marketing
Business Marketing
Brand Management
TEACHING ACTIVITIES
- UNIT TAUGHTMMK280 - Brand Management
- UNIT TAUGHTMMK379 - Strategic Brand Management
- UNIT TAUGHTMarketing (MBA course)
- UNIT TAUGHTMarketing Research (Undergraduate Course)
- CURRENT DOCTORAL SUPERVISIONSubstance and Signals: The Role of Marketing and Sustainability in Social Licence and Firm Value